A simple, effective, and science-based skincare routine for the modern man
💡 Why men need a skincare routine too
Male skin is different from female skin – thicker, richer in sebaceous glands, and prone to oiliness or irritation after shaving.
Over the years, it also loses moisture and elasticity, and needs appropriate care that will strengthen the natural barrier and give the skin a vibrant and healthy appearance.
Because grooming is not a matter of gender – it is a matter of science.
🧴 Step 1: Proper cleansing with HL/Skin refreshing cleansing gel
HL/Skin Resurfacing Gelo Cleanser
Deeply cleanses the skin without drying it, balances the pH level and is especially suitable for male skin that tends to be oily in the forehead and nose area.
The gentle formula leaves the skin clean, fresh and light.
💧 Regular use in the morning and evening keeps skin balanced and prevents the appearance of pimples and redness.
💧 Step 2: HL/Skin 10% Niacinamide Serum
HL/Skin Niacinamide 10% Serum
It is the scientific solution for men looking for smooth, balanced skin without a greasy feel.
The serum is light, absorbs immediately, balances sebum production and reduces pores.
In addition, it soothes the skin after shaving and contributes to a clean and healthy appearance.
💡 Tip: Use on dry skin after cleansing – morning or evening.
🪞 Step 3: HL/Skin Stretch and Moisturizing Cream
HL/Skin Ultimate Tension Cream
It is a powerful cream that gives the skin a firm, soft and supple appearance.
The formula combines adenosine, niacinamide, and vitamin B5 , which help renew the skin and reduce wrinkles.
Its rich texture is suitable for male skin, absorbs quickly and is non-greasy.
💧 Recommended for use in the morning after shaving and at night before bed.
🌞 Step 4: HL/Skin SPF 30 Protective Day Cream
HL/Skin Radiance Day Cream SPF 30
Provides daily protection from the high Israeli sun radiation,
Protects the skin from environmental damage and provides a pleasant feeling of moisture throughout the day - without an oily sheen.
💡 Sunscreen is the most important step in maintaining a youthful and healthy appearance.
🌿 In conclusion
A men's grooming routine doesn't have to be complicated – just precise.
With HL/Skin, every step is based on science, balance and comfort :
Smart cleansing, active serum, nourishing cream and sunscreen – four simple steps to perfect skin.
💫 Three minutes a day, and you'll see the difference after just two weeks.